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rhys newman

  • About
  • Approach
  • Work
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Everyday Robots

Born from Google X - the moonshot factory - Everyday Robots built a new type of robot. One that could learn by itself, to help anyone with (almost) anything.

As Head of Design for Everyday Robots, I was responsible for ensuring Design as a perspective and Designing as a practice was embedded across the EDR organization. As a member of the leadership team, I represented Design at the highest level in the organization, and I was tasked with building a world-class Design capability and team, in order for Everyday Robots to deliver on its audacious moonshot.

My focus during my tenure at Everyday Robots was:

Recruited exceptional, highly collaborative, and diverse groups of designers and creative partners.

Established the first EDR Design Principles to help translate our Brand's Vision & Mission into tangible and meaningful robots and experiences.

Formulated short and long-term Design project priorities and strategies for achieving them.

Initiated Design concepting, exploration, and definition of EDR's next-generation Robot.

Created holistic Human-Robot Interaction experiences to ensure our current Robots were Predictable, Acceptable, Forgivable, and Delightful.

The Everyday Robots Moonshot was shut down in 2023.

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